Agency partnerships / Specialist delivery
Your client. Our delivery. Clear ownership.
Specialist delivery behind your agency, with the client relationship firmly in your hands. Agree the brief, define ownership and review work your team can confidently take forward. Start with a focused project and assess the fit together.
White-label or collaborative. Agreed around the brief.
Relationship and communication led by your agency.
- Direction
Your agency: Own the client relationship and approvals. RankNexus: Agree the brief, scope and dependencies.
- Delivery
Your agency: Review the output before client delivery. RankNexus: Execute and check the agreed specialist work.
- Handover
Your agency: Lead reporting and final client communication. RankNexus: Supply evidence, review notes and next actions.
Proposed responsibilities, confirmed together before work starts.
A delivery relationship with clear edges
More specialist support. The same client relationship.
Your agency owns the client relationship, direction and approvals. RankNexus supplies the agreed specialist work, quality checks and reporting inputs. Client communication stays with your team unless you invite us into a specific discussion.
White-label presentation, confidentiality, review formats and handover are agreed before work starts. No public association or client attribution is assumed.
Capacity, timing and fees are assessed per engagement. Direct-client website packages are not automatic white-label rates. Media spend stays separate from delivery fees unless the proposal states otherwise.
Capability coverage
Specialist work that fits your client plan.
Select the support the brief needs. These capabilities are available to scope; they are not automatically included in every engagement.
- SEO
Search priorities and a connected delivery plan.
- Technical SEO
Investigations, diagnostic tickets and verification.
- Content SEO
Evidence-led briefs and useful page improvements.
- Local SEO
Genuine locations, service areas and local relevance.
- Google Ads
Search demand, account work and measurement.
- Meta Ads
Offer, creative hypotheses and enquiry feedback.
- AI Search
Accessible, answerable information and evidence.
- Conversion / landing support
Clearer actions and scoped website improvements.
Connecting channels for a client? Explore paid-media delivery
Inside delivery
Work your team can review, use and hand over.
Illustrative formats showing the shape of an output. These are not client deliverables, confidential records or a promised package.
A priority with an implementation owner.
- Finding
- An important service page is weakly connected to related content.
- Recommendation
- Review relevant parent pages and agree contextual links.
- Dependency
- Client evidence and permission to edit the website.
- Handover
- Approved change list, owner and verification notes.
Illustrative / Paid campaign review
An observation with a decision attached.
A review should connect what the platform reports with what your client needs to decide.
Inspect the review format
- Question
- Are reported enquiries relevant to the client's offer?
- Evidence
- Platform event definitions and available qualification feedback.
- Limitation
- Missing downstream records prevent a return claim.
- Next action
- Agree a qualification measure and the next review owner.
The format separates platform activity from unverified business outcomes.
Ownership and approvals
Know who owns the next decision.
Proposed defaults, confirmed during onboarding. Client ownership, implementation and escalation paths are written into the agreement.
| Responsibility | Your agency | RankNexus |
|---|---|---|
| Client communication | Owns the relationship and day-to-day contact. | Joins specialist discussions when invited. |
| Strategy approval | Approves the direction with the client. | Proposes delivery priorities and options. |
| Access | Coordinates client permissions and account access. | Works within agreed accounts and tools. |
| Delivery | Sets priorities within the client relationship. | Delivers the written SEO, paid-media or implementation scope. |
| Quality assurance | Reviews client-facing presentation and approves outputs. | Checks work against the agreed scope before handoff. |
| Reporting | Presents to the client in the agreed format. | Supplies reporting inputs, definitions and limitations. |
| Creative approval | Obtains client approval for the offer, claims and creative. | Prepares or reviews only the creative work included in scope. |
| Development | Confirms the implementation owner and release approval. | Documents requirements or implements agreed changes where scoped. |
| Escalation | Leads the client communication. | Flags delivery risks to your team. |
The first project
Begin with something defined. Review the fit.
A bounded piece of work gives both teams a practical way to assess the output and working relationship. Timing is engagement-specific.
- 01
Fit
Discuss the client need, specialist fit and available capacity.
- 02
Scope
Agree deliverables, commercial terms and review points.
- 03
Access
Confirm account permissions, evidence and implementation owners.
- 04
Delivery
Complete and check the agreed work against the brief.
- 05
Review
Your team reviews the output before client-facing use.
- 06
Handover
Document decisions, open dependencies and the next owner.
After review, continue, reshape the scope or finish with the agreed handover. No unlimited capacity, fixed delivery date or service-level commitment is implied.
Before a first project
Practical partnership questions.
How do white-label and collaborative delivery differ?
With white-label delivery, your client primarily sees your brand and we supply the work and reporting inputs. With collaborative delivery, you may invite us into specialist discussions. We agree the arrangement before starting.
Will you join client-facing calls?
Only when you want us to. Communication runs through your team by default, unless the onboarding agreement says otherwise.
Can reports carry our agency brand?
Yes, where agreed. We can supply inputs for your templates or prepare reports under your brand when that work is included in the scope.
Who owns the advertising and analytics accounts?
Clients should retain ownership. We work through the access your agency coordinates and agree handover arrangements at the start.
How are pricing and scope changes handled?
Partner work is quoted to the brief. Direct-client website packages are not automatic white-label rates, and media spend stays separate from delivery fees unless agreed otherwise. Expanded requirements are re-scoped in writing before delivery.
What about confidentiality?
We agree confidentiality requirements before work begins, including any non-disclosure agreement and permission for public attribution. No public association is assumed.
How much capacity can you provide?
We discuss available capacity, specialist fit and timing for each engagement. Deliverables, review points and communication are agreed before starting; this page does not promise unlimited capacity or fixed delivery dates.
A useful next conversation
Build the right delivery partnership.
Tell us how your agency works, what support your client needs and how delivery should fit. We will discuss a defined starting point.
Discuss an agency partnership